Packaging protects - ten times more energy goes into the production of the food and goods it contains than into the packaging itself.
Packaging makes modern lifestyles possible.
When you buy an undamaged carton or tin in a shop, remember that the boxes and crates that carried them securely on lorries and in warehouses are as vital as the cartons and tins themselves in getting the product to you.
The packaging industry continues to rise to the challenge of being responsible and innovative - glass containers use on average 30% lighter than in 1980, the weight of cans has fallen by a similar figure in the last twenty years and carrier bags are 45% lighter than in 1990.
The industry has driven innovations such as anti-litter retained ring-pulls and readily open-able/re-sealable cartons.
Industry continues to make packaging easier to use and more convenient for consumers, while providing better protection using less material and so generating less waste.
As well as protecting and preserving goods, packaging carries vita information on ingredients, keep hazardous products away from children, and ensures goods are safe (where packaging cannot be opened without showing evidence of tampering).